How To Feel Powerful In The Colour Purple
The colour purple is a statement shade that worn by every woman around the world. It's also the official colour for International Women's Day!! Although we've seen this vivid colour showing up here and there on the streetside and Fashion Week's leading runways, the hue has history.
This popping shade has empowered women around the world since the early 20th century. We're talking about 1908 here, when the colour purple, alongside the shades of white and green represented the efforts for gender equality during the women's suffragette movement. The 20th century was also the era when 15,000 women marched in New York City to demand better working conditions and voting rights.
Since the 18th century, purple featured prominently in artistic representations of royal figures, including Russia's renowned patron of the arts and education, Empress Catherine the Great by Fyodor Rokotov.
In the 1960s and 80s, however, the use of the colour purple was revived by feminists to represent the Women's Liberation movement as a tribute to the first suffragette movement.Â
In 2020, the colour purple inspires hope, vision, female empowerment and contemporary feminism. It exemplifies the achievements gained and the hurdles we have yet to overcome. While we celebrate women's social and economic prowesses and political achievements today, International Women's Day continues to use the colour purple as a call to arms for the right for gender equality and international efforts.Â
To celebrate and show your support for our leading women around the world, here's a detailed guide on how you can slay the official colour of International Women's Day!
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Sleek and satiny slips!
A satin slip dress in any pastel iteration of purple is a feminine yet daring piece to show off your support for women. Find an ankle-grazing slip in a muted pastel or opt for a bold midi in a tie-dye print if you're dead set on achieving your boss babe goals. Team yours with pared-back accessories. Let your purple outfit do the talking and show that you mean business. Â
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Cosy knit cardis and sweats!
A cosy knit cardigan in a lush lilac or lavender is a subtler choice for our laidback and smart-savvy babes. Celebrating IWD with a bottomless brunch with the girls? A chic and adorable knit top paired with a white-coloured or neutral bottom makes for the perfect cool-casual vibe, while showing your support.Â
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Power popping suit!
No Hello Molly Hustler and budding entrepreneur is complete without their Boss Babe suit to empower them this International Women's Day. Nothing says female empowerment and the fight for equal working rights than a sharply tailored power suit in the official IWD shade. Opt for a light-coloured two-piece set with unique details or go full-on CEO with a blazer, crop top and shorts combo. Â
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Casual co-ordinates
Here's another Sunday Sesh vibe for our laidback Hello Molly babes. Soft beiges and neutral tones paired with a bold pop of purple is literal #stylegoals. It's a great choice if you want to show your undying support to International Women's Day but wants to look like a million dollars while doing so!
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The statement stunner
 Why bother with pairing your purples with neutrals? Support International Women's Day is busting out your boldest purple dress you can find and showing off that confidence as a hard-working, empowered woman. Find a mini or midi dress that ups the ante on the saturation or finished with OTT details that complement your individuality and forward-thinking mind.
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The poppin' purple printed dress.
You're an empowered woman and you never stray too far from her classic and feminine roots. There are plenty of whimsically floral dresses in every purple iteration that feeds your feminine flair and cements your support to International Women's Day. Whether you opt for a fit-and-flare, a bold tie-dye slip dress or a ruffled little number, every floral essential is different and exudes a unique charisma. Carefully choose the one that fully represents your personal goals and what you strive for the most - create the most aesthetic purple outfits.
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